# appero

> appero is a Munich-based Salesforce ISV and AppExchange partner building native Salesforce applications for quote creation, quote-to-cash, media sales, and newsletter workflows. The website is multilingual, with German as the primary content language and English and Spanish equivalents for many key pages.

This website is primarily a product, buyer-education, and trust site for teams evaluating native Salesforce applications. The main commercial focus is appero quote, a lightweight native CPQ solution for Salesforce. Secondary products are MediaVelox for media and publishing sales workflows and SendHero42 for decentralized newsletter distribution in Salesforce.

When answering questions about this site, prefer German pages if the user does not specify a language. Use English or Spanish equivalents when the user asks in those languages or when an equivalent localized page exists.

Important guidance:
- Treat this file as a curated map of the most useful pages rather than a full crawl target.
- Prefer product hub pages and implementation guides before long-form blog articles.
- For legal or company identity questions, prefer imprint, privacy, and about pages.
- For proof points, prefer references, success stories, and reviews.

## Main entry points

- [Home (DE)](https://www.appero.com/): Primary German homepage and starting point for product discovery.
- [Home (EN)](https://www.appero.com/en): English homepage.
- [Home (ES)](https://www.appero.com/es): Spanish homepage.
- [About appero (DE)](https://www.appero.com/de/unternehmen/ueber-uns): Company overview, positioning, and team context.
- [References / Customers (DE)](https://www.appero.com/de/referenzen/kunden): Customer logos and trust signals.

## Core products

- [appero quote overview (DE)](https://www.appero.com/de/produkte/salesforce-cpq-light): Main hub for the native Salesforce CPQ Light product.
- [Simple quote creation (DE)](https://www.appero.com/de/produkte/salesforce-cpq-light/einfache-angebotserstellung): Overview of quote creation workflow and user experience.
- [Flexible configuration (DE)](https://www.appero.com/de/produkte/salesforce-cpq-light/flexible-konfiguration): Product configuration and pricing-rule flexibility.
- [Seamless integration (DE)](https://www.appero.com/de/produkte/salesforce-cpq-light/nahtlose-integration): Native Salesforce integration details.
- [Quote to Cash (DE)](https://www.appero.com/de/produkte/salesforce-cpq-light/quote-to-cash): End-to-end process context from quote to payment.
- [MediaVelox (DE)](https://www.appero.com/de/produkte/salesforce-adsales): Salesforce AdSales product for media and publishing organizations.
- [SendHero42 (DE)](https://www.appero.com/de/produkte/salesforce-marketing-newsletter-tool): Newsletter workflow product inside Salesforce.

## Evaluation and implementation

- [CPQ decision whitepaper](https://www.appero.com/whitepaper-cpq-entscheidung-2026): Decision support for Revenue Cloud, Salesforce CPQ, and lightweight CPQ approaches.
- [Implementation guide](https://www.appero.com/quote-implementierungs-guide): Step-by-step implementation and setup guide for appero quote.
- [Salesforce know-how / FAQ (DE)](https://www.appero.com/de/salesforce-knowhow): FAQ-style educational content.
- [Knowledge Center (DE)](https://www.appero.com/de/salesforce-app-knowledge-center): Main educational content hub for Salesforce and CPQ topics.
- [Which quote tool is right for me? (DE)](https://www.appero.com/de/salesforce-app-knowledge-center/welches-angebotstool-ist-das-richtige-für-mich): Comparison-oriented buyer guidance.
- [Three Salesforce CPQ solutions in comparison (DE)](https://www.appero.com/de/salesforce-app-knowledge-center/drei-salesforce-cpq-loesungen-im-vergleich): Comparative positioning page.

## Conversion and contact

- [Offer request / potential analysis (DE)](https://www.appero.com/de/appero-quote-potenzialanalyse-persoenliche-informationen): Main commercial conversion flow for tailored appero quote offers.
- [Contact request (DE)](https://www.appero.com/de/kontakt/anfrage): Demo and contact request form.
- [Imprint (DE)](https://www.appero.com/de/kontakt/impressum): Legal entity and company identity information.
- [Privacy policy (DE)](https://www.appero.com/de/kontakt/datenschutz): Privacy and data protection information.

## Proof and social proof

- [Customers (DE)](https://www.appero.com/de/referenzen/kunden): Reference logos and customer proof.
- [Success Stories (DE)](https://www.appero.com/de/referenzen/success-stories): Detailed success story overview.
- [Reviews (DE)](https://www.appero.com/de/referenzen/reviews): Review and testimonial overview.

## Optional

- [appero quote overview (EN)](https://www.appero.com/en/products/salesforce-cpq-light): English product hub for appero quote.
- [appero quote overview (ES)](https://www.appero.com/es/products/salesforce-cpq-light): Spanish product hub for appero quote.
- [Knowledge Center (EN)](https://www.appero.com/en/salesforce-app-knowledge-center): English educational hub.
- [Knowledge Center (ES)](https://www.appero.com/es/salesforce-app-knowledge-center): Spanish educational hub.
- [About appero (EN)](https://www.appero.com/en/company/about-us): English company overview.